ABOUT US
Our Mission and Philosophy:
On The Line Club is dedicated to providing a lifestyle brand to serious athletes; athletes who have demonstrated their commitment to pursuing excellence in their sport, at the college or professional level, and improving the communities where they live.
On The Line Club recognizes and honors the athlete’s willpower, competitive nature, creativity, and love for the game. Achieving excellence in sports requires intellect, physical prowess, courage, perseverance, and mental toughness. It also requires a huge commitment of personal time.
It requires laying it all on the line.
Yet On The Line Club is more than a lifestyle brand for elite athletes. It is a community; a place where athletes can relate to each other. It’s a place that promotes the value of pursuing something larger than our own self-interests.
Our kite logo symbolizes the reality that we rise highest against adversity.
Our Responsibility:
In addition to their personal sacrifices of blood, sweat, and tears in pursuit of athletic excellence, most elite athletes have a quieter, but powerful, determination to improve their communities and help others.
On The Line Club intends to nourish and promote those values. It is our hope that one day, whenever someone sees our red kite logo -- they’ll know they’re looking at an elite athlete dedicated to spreading love and improving communities through sports.
Athletes have a unique voice and the ability to bring about meaningful change in the world. Here at On The Line we are committed to doing our share. We will be contributing a portion of any profit to sports-based youth development programs in America’s inner-cities.
It is amazing what can be achieved when a group of talented people decides to work together. Please join us.
The Beginning
On The Line was founded in 2017 by former University of North Carolina lacrosse player, Carly Reed. On a mission to highlight the positive impact that athletes have on their community while also building a supportive community for athletes in everyday life, OTL started out as an athletes-only brand. Giving back a % of profits to inner-city youth sports programs around the country. In 2017 alone, On The Line donated a total of $10,000 to Winners Lacrosse DC and UP2US Sports.